NASCAR Statement from Brett Jewkes, NASCAR Senior Vice President and Chief Communications
Officer, on NASCAR and Sprint Partnership
DAYTONA BEACH, Fla. (December 16, 2014)
– “NASCAR and Sprint have enjoyed a long
and productive partnership that has returned significant value to both
parties. We understand significant changes within Sprint and the highly
competitive business environment it is in has led to a decision not to
extend its Cup Series entitlement position
following the 2016 season. The NASCAR Sprint Cup Series is a very
unique, premium sports marketing platform with strong momentum, so we
are very confident of moving forward in 2017 with an outstanding new
partner. In the meantime, we look forward to Sprint’s
partnership on the best racing series in the world for the next two
seasons.”
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